EVP, Director of Operations
Prior to joining Zacks Direct, Chen served as a Client Director at Publicis Israel, where she managed integrated advertising campaigns across multiple platforms. With over 12 years of industry experience and an MBA concentrating on marketing and strategy, she brings a seasoned perspective and a foundational knowledge of how to build successful campaigns.
Chen oversees all aspects of the process including creative content, scheduling, production, budget, execution and results tracking. In addition, she leads the advertising and marketing efforts for many of Zacks’ diverse internal product departments.